What do I smell on the cat walk?
13-11-2009
During the recent Paris Fashion Week, the creator of fashion label Lutz and Air Aroma France teamed up to create a unique catwalk experience.
The Lutz Spring/Summer 2010 collection was built around a theme of thunder and was informed and formed by the movement of garments in the air, darted, wind swept and torn. Based on these ingredients Air Aroma created a unique one-night scent, diffusing hints of wood and ocean storms perfectly complimenting the Lutz range. This scent was diffused through multiple Aroslim diffusers which were positioned around the catwalk.
The result was an audience mesmerised and stunned, leaving the event with a lasting impression and a complete multi-sensory experience.
